Isabel Ho

If a tree falls in a forest and no one is around to hear it, does it even make a sound?

If ICSS hosts incredible events but no one sees, hears or remembers them – is there any impact?

I believe publicity is the key tool to shaping and strengthening identity. That’s why I want to build ICSS into every Singaporean’s home away from home by highlighting and celebrating the precious moments our members share together.

ICSS goes beyond just its events: it is the friendships, laughter and memories that last long after graduation. I wish to showcase the vibrancy and strong bonds within our community to not only attract new members, but also preserve fond memories for current members:

Firstly, I will make updates that are timely, clear and consistently posted across all platforms. This will ensure information is always accessible and easy to understand.

Secondly, I aim to create a fun and welcoming online presence through engaging Instagram reels, while increasing our activity on other platforms, such as Tiktok and YouTube, to reach a wider audience.

I will also implement structured promotion timelines that build up anticipation for upcoming events through creative and diverse post ideas to maximise reach and excitement.

Finally, I plan to involve members in the content creation either through content participation or suggestions and feedback. ICSS’ public voice should be authentically created with and by its members.

Vote Isabel for Publicity Officer if you want an ICSS that is:

• Engaging
• Exciting
• Memorable